GROUPS AT GULLIVER’S
BRANDING / DESIGN / PRINT / WEB / OOH
Where adventure and thills meet lifelong skills…
Gulliver’s groups offering has expanded rapidly; and to showcase the best of all that’s new required a brand refresh, refined tone of voice and revised website. We created a dynamic system that is informative, but playful, with a clear focus on learning objectives and outcomes for teachers and group leaders. We set out to prove that theme parks are not only fun, they can be a hive of education too.
Design: Chris Peake
Concept: Chris Peake / David Farnan
Web: Chris Peake / David Farnan
Photography: Lensgo
©2025 Gulliver’s Theme Parks Ltd.
Introduction
application part 1
Graphic elements
Tone of voice
Application part 2
Final graphic element
Branding, Website, Print, Merch, Tone of Voice, On-site promo, New photography, Emailers, Social, Videography (Animation)